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Happy Father’s Day from Alexander West!  Rebel Mom, the blog for “hip” mom life after the reality of children sets in mentioned us in her Father’s Day Gift Guide!

A gift card from Alexander West is a sure way to keep him looking his best!  Click here to read all about it.

LOW CONTRAST (A)

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Alexander West has made life easier for you when ordering custom shirts.  Please visit us at our new “no appointment”, walk-in showroom in the recently renovated Limelight Marketplace.  We’re on the 1st floor in the Festival of Shops.  USA Today has covered the Limelight in their Lifestyle Section.  Click here to see AW in USA Today!

The Choosy Beggar gave Alexander West a glowing review and claimed that the custom dress shirt he received  “Fits like a glove out of the box and unpressed — Instant confidence”.     The Choosy Beggar also gave us props for the “Double stitching — 18 stitches per inch — around the armholes for maximum strength” and our 2mm thick Mother-of-Pearl buttons.

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One Eight Nine, or commonly known as OEN or 189.com was so impressed with the AW Anatomy of a Shirt blog (3.1.10), that they featured it in the Fashion section of their blog.   189.com is well rounded editorial blog covering fashion, design, media and all things creative.

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Made to Measure, a menswear/photography blog with advice on how men can look their best while remaining budget conscious has raved about our Spring line up.   They featured some of their favorite prints and fabrics as they called us a “wise investment”.

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Bespoke Dress Up

Volume 6:  March 9, 2010

Happy Spring!

As we welcome the sun back to New York City, we are introducing more fabrics, colors and patterns.

We have had an incredibel response to our Haiti Clothing Drive!  Our loyal customers have donated hundreds of bags of clothing for men, women and children in response to our Haiti Clothing Drive. We are so grateful to have such giving clients willing to help others during this desperate time of need.

A new edition of the AW Style Guide has been published-The Shirt Style Anatomy.

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Prepidemic Magazine, an online magazine  for the contemporary gentleman has let their world know about our expanded Thomas Mason elite fabric selection.

They gave us a rave review about our price, quality and ease of ordering online.  What can we say other than they are 100% correct.

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The modern dress shirt has come a long way, after it took shape and developed at the end of the nineteenth century, during Victorian times. Throughout history the dress shirt has been modernized with different details; the breast pocket introduced last. The standard modern shirt can be as diverse as choice and taste, and its style can be altered to ones liking. There are many elements that make up the dress shirt anatomy, but every classic dress shirt includes: a back, yoke, a front, plackets, cuffs, a collar, and hem. It is imperative to know the anatomy of a dress shirt (both terms and definitions) and not just something you simply pull on and off your head.

Collar Base: (or collar stand) is the band of fabric sewn into the neckline of a dress shirt, which the collar attaches to.

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The crew at Cool Hunting asked us to measure and shirt up their product tester employee.    As you see, we passed and exceeded their expectations by a long shot.

Cool Hunting is a daily update on ideas and products in the intersection of art, design, culture and technology, and features weekly videos that get an inside look at the people who create them.

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We’re getting hotter and hotter as we have stretched our style all the way to the West Coast.  Click here to see the video news segment of 2010 Fashion Trends from KCAL9/CBS Los Angeles.  How exciting!  Thank you CBS Los Angeles!

Follow up article:  Finding The Best And Coolest Clothes For 2010:

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What a tremendous response we have received from our customers!  Our bins are overflowing with clothing for those affected in Haiti by the recent earthquakes.

We have decided to extend the clothing drive until the end of this month.  All those who donate will be entitled to a credit to their next Alexander West purchase.

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Alexander West custom shirts will be included in the Men’s Gift Bag at the Golden Globe Awards Ceremony this year!

The show will be airing Sunday, January 17, 2010.  These goody bags are a high dollar door prize for all male guests.

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Donate used clothing for credit towards AW Shirts

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Pictured above: Mathew Hoffman caught wearing an Alexander West custom dress shirt on the set of Hollyscoop’s broadcast show.    Hoffman is part of the Hollyscoop cast, an online magazine focused on fashion and up-to-minute entertainment news.   Our celebrity client list is growing by leaps and bounds!

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We need your help in sending essential clothing to Haiti.  Alexander West will be providing AW credits for donations.  Details are below.

1. Clothing Items accepted – Women, Men and Children’s
a.Shirts
b.T-shirts
c.Long Pants
d.Shoes
e.Cash donations

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You have now officially been elected the President of the  AlexanderWest “Shirt of the Month Club”…..Well, actually Selectism-  A Men’s Online Daily Magazine for Fashion, Footwear, Lifestyle and Design Culture has just elected you.

The fashion tab of the Titel Media Sites, Selectism, regarded the suave membership benefits of being a member of our club.   The bottom line?  12 CUSTOM shirts per year.  Click here to view the “Shirt of the Month” page. Each custom quality dress shirt knocking on your door giving you new style and fit confidence each month.  Click here to see the article.

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Last week Details.com was hot on the street doing “tweak” make-overs.   “Sunday” was seriously hooked up from shirt to shoe by Details; with yours truly, Alexander West featured as the the shirt upgrade.  Check it out here.

Out with the vintage print tee and in with the Alexander West dress shirt under the blazer.  A minor tweak for you could be a something as subtle as a vintage belt buckle, a new bag or stylish new eyeglass frames.

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AW Custom Dress Shirt

Alexander West was recently in the spotlight on Gear Patrol-The definitive resource for the ever-evolving man. This online magazine features tips and tools of the trade for the hip, sophisticated man of the 21st century. 

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Check out NYLON Guys Magazine January 2010 issue! In it NYLON mentions new clothing available on its nylonguysmag.com website; including Alexander West shirts! NYLON Guys Magazine focuses on the new trends and new technology; click here to check it out!

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Originating from the 1920’s, pattern and design of a shirt plays a key role in having great style and sending out the right message. Shirts have different patterns, such as solids, stripes and checks. An idea to keep in mind is that the shirt pattern will enhance the wearers look.

• Solids are the classic multi-purpose shirts which can be worn in both formal and casual settings. Depending on its color it can be worn in a board room or a club.

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JessicaShops, the radio segment on the #1 Top 40 Station, Q100 – The Bert Show, in Atlanta, GA, is known for introducing shopping tips that will save you money.

The Top 20 Holiday Shopping Spots in NYC, mentioned Alexander West as the perfect Custom Fitting Shirt experts, whom make sure its customers find their perfect match. It is “the luxury experience for the well-deserving man who demands style perfection.” – JessicaShops

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Great news for those who are in New York City this weekend, The POP-UP Flea is back! Make sure to stop by and take advantage of the handsome menswear goods, including Billykirk, Alexander West, Michael Andrews Bespoke, Gitman Brothers Vintage, Schott NYC, Epaulet, C’H'C’M’, the ATL Shop, plus many more surprises. There will also be a variety of vintage clothing, furniture and ephemera.

Curators: Randy Goldberg (Urban Daddy) and Michael Williams (A Continous Lean)

Friday, November 20th, 3pm to 9pm

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The idea of wrinkle-free/ wrinkle-resistant cotton rings a bell to those who hate ironing those shirts all the time. After all, if cotton shirts can be made to resist those unwanted creases and wrinkles then why even bother with regular cotton? This is the very idea that early researchers and garment manufacturers were tinkering with when synthetic fabrics such as nylon were beginning to replace cotton. Cotton manufacturers had to find a way to market cotton as the favorable choice of fabric. During the 1950s and 60s, a chemist and researcher named Ruth Benerito, made notable accomplishments in producing easy-care cotton fabrics.  The good news was that garments made by this new process were wrinkle-resistant- it did not have to be ironed. The bad news was that this process required the use of formaldehyde- a harsh chemical often used for preserving dead animals and body parts and classified by the U.S Environmental Protection Agency as a probable carcinogen.

There are generally five different methods used to produce wrinkle-free cotton: pre-cured fabric, post-cured fabric, dip-spin, spray method, and vapor phase. While we can get into a detailed explanation of how all of these methods work, the main goal is to artificially swell the fabric by applying formaldehyde and heat so that instead of curling, the diameter of the fiber increases and makes it straight. While many of the issues associated with the use of formaldehyde in treating fabrics have been corrected through research during the past few years, and while the use of formaldehyde has been reduced, it has yet to be eliminated. Even the most popularly used resin, DMDHEU, which was meant to reduce the concentration of formaldehyde, is nevertheless a type of formaldehyde. In addition, wrinkle-free fabric has a reputation of being stiff and uncomfortable to wear. Many people also find that wrinkle-free garments still require some ironing due to the creases that form in some areas. Read more…